-To promote and enhance Cambodian rice products into the global market.
-To become a reliable and leading Cambodian rice supplier to the global market.
-To export other Cambodian grown agriculture products into the global market.
We strive to become Cambodia’s topranking and pioneer rice exporter to the world. We aim to:
- Serve buyers interests by maximizing our understanding of their needs, performing professional market surveys and
research focusing on quality control procedures and applying our extensive hi-tech knowledge throughout the paddy to
rice conversion process.
- Introduce practical solutions to food supply chain challenges encountered in Cambodia as well as to help farmers and
millers to improve their production effiiencies, thus enabling them to achieve and meet international rice standards.
- We will implement our own strategic IMPACT management system to complement our “onestop” supply chain SEED2SHELF (point of sale) Platform package to service our international clientele.
Basically, we subscribe to the IMPACT management principles:
I is for Innovative
M is for Motivated
P is for Professional
A is for Accountable
C is for Competitive
T is for Trustworthy
MOT' s strategy to achieve our vision is through the company' s participation in the four cardinal spheres of activity as follows:
Rice Trading: we are in the uptrend in a secular bull market for grains. MOT will introduce in-house technical analysis of our rice supplies, the wide dissemination of these results through the maintenance of an active website and introduce a more professional management style to cater to the real time response demanded by internal rice buying entities.
Paddy Drying/ Silo Storage/ Paddy Trading: the most realistic factor that caused Cambodian paddy to be exported in huge quantities to Thailand and Vietnam after each harvest season is the lack of proper drying and storage (silo) facilities in Cambodia. There are definitely not enough drying/storage facilities in Cambodia currently to handle this sudden surge in wet paddy volume during this period. This short coming should be remedied through the investment in and the setting up of public-private grain silo farms throughout the major rice producing regions to capture and reduce the paddy outflow to neighboring countries. Domestic financial institutions should pool their resources (maybe in the form of a co-operative) to get into this profitable business (Paddy Drying/ Silo Storage/ Paddy Trading).
Grain Export Warehousing: we are eager to tackle head-on the expected looming logistical challenge arising from the increased agricultural commodities export volumes from Cambodia that intend to utilize the Mekong River waterways, and expect to set up a warehousing complex at the new Port that is tailored for handling Cambodia' s agricultural bulk export (cashew nuts, cassava, corn and rice). The design will be such that it will reduce the negative effect of rainy weather will have, such as slowing down the loading rate, on the dried bulk cargoes while in the process of loading onto the barge for transhipment to Ho Chi Minh Port. Our own firsthand experience when loading our own rice export at Phnom Penh Autonomous Port indicated that with more mechanization of the loading process and better design and management of the warehouse, such measures will dramatically improve the flow volume of the bulk commodities through the warehouse, resulting in higher volume handled over a fixed time frame.
Semi-Processing: the resultant rice powder can be exported as semi-processed ingredients or further fully processed locally into ready-to-cook (instant vermicelli) or ready-to-eat (biscuits etc) foods. The semi-processing unit' s output will enhance Cambodia' s domestic food security and economically, to contribute and generate more employment opportunities for local workers.